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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Many photographers worry they’ll come across as pushy or inauthentic — especially when they’re trying to encourage clients to invest beyond the digital files. But here’s the truth: Selling doesn’t have to feel “salesy.” In fact, it shouldn’t. Authentic sales are about connection, not persuasion. About guiding, not guilting. Here’s what that might look in practice: Not: “You need this album or you’ll regret it.” Instead: “Most of my couples say they’re so glad to have something tangible from the day. To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

If the last couple of years have taught us anything it's to be prepared – so we’re sending our holiday guidelines early so you have you plenty of time to plan for the busy season. We always stress that these are guidelines, not deadlines, but we do encourage you to get your orders in by the following dates, to ensure we can deliver them before the holidays. Things are more normal now than last year — no more lock downs, we hope! But supply challenges and/or courier delays are still quite likely, so please don't wait until the last minute. Start your holiday promotions early and To View More >>

This entry was posted in Product Updates by Alexandria Baugh | Leave a Comment

We've made changes to the Workspace Client Gallery setting "Viewers must register" after some great feedback in our Facebook group, The Insider. Until now if you turned on the "Viewers must register" gallery setting, visitors had to create an "account" before they could view a gallery. The setting was optional, and its purpose was to track who was viewing your galleries and to collect their email addresses. This change will make it easier for people to get access while still allowing you to collect those addresses. Here's what we have done We've replaced the original setting with "Require Email To View More >>

This entry was posted in Product Updates by Alexandria Baugh | Leave a Comment

Our new Online Album Designer is a great on the go resource that makes designing and editing books and albums quick and easy. Today we show you how you to swap images around in the design. To switch images on the same layout: Drag and drop one image over the other. They will change places. To switch an image with another on a different layout:  Click one of the images you want to switch and drag it to the side of the screen, which will allow you to scroll through the layouts. When you get to the layout you want, drag the image you're moving over the image To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment

Some Workspace users have more than one account (separate brands for their wedding and portrait businesses, for example). Some busy studios have several people working in the same Workspace account (photographers, designers, sales people, for example). And some users do work for the owners of multiple Workspace accounts (album designers, editors, site managers, for example). In all those scenarios the Workspace Accounts and Users function makes life very easy. Save 40% on your annual Workspace subscription. Just quote WS40 when subscribing To View More >>

This entry was posted in , by Victoria Hollings | Leave a Comment